Make space for yourself

Make space for yourself

Curated vitamins fuelled by plants, science and wisdom.

  • Affordable, curated vitamins

    Compared to other competitors using similar high-end ingredients in their formulations, April was in average 60% less expensive. More value for you, and better for the planet.
  • Highest quality, made in the UK

    For the past decade, our manufacturing partner Supplement Factory have been rewarded the highest achievements in certifications such as AA BRCGS, NSF GMP and ISO14001.
  • Refillable & B-corp packaging

    Reusing your jar helps minimise waste products and reduce plastic production. We partnered with Grounded, a B-corp certified packaging supplier, to reduce our carbon footprint.

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

Product nameVJJ Hero
Key IngredientsLactobacillus, D-mannose, Cranberry
Perfect forFor balanced vaginal flora and maintained urinary tract health.
Learn more

Powerful, scientific blends made of botanicals & modern nutritions

  • Plant-based, botanical capsules

    We bring together modern science with traditionally used botanicals to create unique add-ons to your routine.

  • Natural & vegan

    100% vegan and cruelty-free. No artificial colours or flavours. Only ingredients you can trust.

  • Caring for the planet

    From a sustainable refill system and recycled packaging materials to climate-compensated shipping - we're committed to minimise our environmental footprint.

Powerful, scientific blends made of botanicals & modern nutritions

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

100% vegan

A probiotic made with vaginas in mind

VJJ Hero features an advanced blend of specific probiotic strains and botanical extracts to support vaginal health. Our proprietary blend of D-Mannose, Cranberry and Hibiscus gives the capsule its pink hue.

  • Maintain vaginal flora balance

  • Support urinary tract health

  • Feed good gut bacteria

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

no artificial colours or flavours

Clean and simple, delivered on your terms

Easy-to-start. Easy-to-cancel. Purchase either one-time or with a subscription that flexes with you and your routines. Our team of scientists and nutritional experts is on a mission to help you find your own space.

  • Compostable refill pouches
  • Control your delivery date
  • Easy cancellation, anytime
  • Money back guarantee
White VJJ Hero probiotic supplement jar, refill packaging and capsules on a pink background

April was born from our experience of stress and its resulting imbalances. We believe health shouldn't be a fixed state, but an inspirational, lifelong journey. We exist to get humans active in their own journey and to find their calm space within.

Made in UK
Plant-based
GMO & gluten-free

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

a new kind of feeling good

Voices from our community

Loveeee the products!

I absolutely loveeee the products!!! The packaging is so beautiful and makes them look so unique! They’re so easy to take aswell and the fact they’re vegan makes them even better.

Abbigayle Gunn @abbie_gunn

Really helped my energy levels

Taking the April supplements really helped my energy levels and waking up in the morning was a joy!

Ayesha

Noticed a difference

I was honestly really surprised and have noticed a difference in the brightness of my skin, even wearing my foundation I noticed my skin looking brighter and my skin tone more even.

tia hammond @tiabellex

Looks great

My hair has been on its best behaviour since I started to take "Glow Service '' and I got through a whole cycle without any breakouts which is rare. Bonus: it's vegan and looks great on the bathroom shelf!

Elin Svartengren

New fave!

I’ve been loving the Multi-me supplements! I can definitely feel the positive impact and I will definitely be topping up on those. New fave!

Asha Ali @basicallyitsasha

Would recommend this product

I've used the Glow Service for a month now, and I will definitely continue doing so. I love the design of the product, that it's vegan and the capsules are in a good size. I really recommend this product, as a supplement to a good skincare routine.

Fanny Lavré @fannylavre

Helped me reach my beauty goals

Skinfood at its best + I love the packaging and the subscription model. Glow Service is packed with plant-based ingredients that def helped me reach my beauty goals. Once you pop, you can’t stop! I mean… you can but why would you?!

Emöke

Interesting ingredients

After using my April supplements for a couple of months, I’ve seen a noticeable change in my skin and overall mood in a really positive way! The packaging is gorgeous and the use of interesting ingredients makes it the perfect routinely supplement!

Leah Cleaver @leahrosejx

Finally found something that works

All the feels transformed me from a pms monster to a functional human being! Life savers!

Emilia

Loveeee the products!

I absolutely loveeee the products!!! The packaging is so beautiful and makes them look so unique! They’re so easy to take aswell and the fact they’re vegan makes them even better.

Abbigayle Gunn @abbie_gunn

Really helped my energy levels

Taking the April supplements really helped my energy levels and waking up in the morning was a joy!

Ayesha

Noticed a difference

I was honestly really surprised and have noticed a difference in the brightness of my skin, even wearing my foundation I noticed my skin looking brighter and my skin tone more even.

tia hammond @tiabellex

Looks great

My hair has been on its best behaviour since I started to take "Glow Service '' and I got through a whole cycle without any breakouts which is rare. Bonus: it's vegan and looks great on the bathroom shelf!

Elin Svartengren

New fave!

I’ve been loving the Multi-me supplements! I can definitely feel the positive impact and I will definitely be topping up on those. New fave!

Asha Ali @basicallyitsasha

Would recommend this product

I've used the Glow Service for a month now, and I will definitely continue doing so. I love the design of the product, that it's vegan and the capsules are in a good size. I really recommend this product, as a supplement to a good skincare routine.

Fanny Lavré @fannylavre

Helped me reach my beauty goals

Skinfood at its best + I love the packaging and the subscription model. Glow Service is packed with plant-based ingredients that def helped me reach my beauty goals. Once you pop, you can’t stop! I mean… you can but why would you?!

Emöke

Interesting ingredients

After using my April supplements for a couple of months, I’ve seen a noticeable change in my skin and overall mood in a really positive way! The packaging is gorgeous and the use of interesting ingredients makes it the perfect routinely supplement!

Leah Cleaver @leahrosejx

Finally found something that works

All the feels transformed me from a pms monster to a functional human being! Life savers!

Emilia

Loveeee the products!

I absolutely loveeee the products!!! The packaging is so beautiful and makes them look so unique! They’re so easy to take aswell and the fact they’re vegan makes them even better.

Abbigayle Gunn @abbie_gunn

Really helped my energy levels

Taking the April supplements really helped my energy levels and waking up in the morning was a joy!

Ayesha

Noticed a difference

I was honestly really surprised and have noticed a difference in the brightness of my skin, even wearing my foundation I noticed my skin looking brighter and my skin tone more even.

tia hammond @tiabellex

Looks great

My hair has been on its best behaviour since I started to take "Glow Service '' and I got through a whole cycle without any breakouts which is rare. Bonus: it's vegan and looks great on the bathroom shelf!

Elin Svartengren

New fave!

I’ve been loving the Multi-me supplements! I can definitely feel the positive impact and I will definitely be topping up on those. New fave!

Asha Ali @basicallyitsasha

Would recommend this product

I've used the Glow Service for a month now, and I will definitely continue doing so. I love the design of the product, that it's vegan and the capsules are in a good size. I really recommend this product, as a supplement to a good skincare routine.

Fanny Lavré @fannylavre

Helped me reach my beauty goals

Skinfood at its best + I love the packaging and the subscription model. Glow Service is packed with plant-based ingredients that def helped me reach my beauty goals. Once you pop, you can’t stop! I mean… you can but why would you?!

Emöke

Interesting ingredients

After using my April supplements for a couple of months, I’ve seen a noticeable change in my skin and overall mood in a really positive way! The packaging is gorgeous and the use of interesting ingredients makes it the perfect routinely supplement!

Leah Cleaver @leahrosejx

Finally found something that works

All the feels transformed me from a pms monster to a functional human being! Life savers!

Emilia

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